Are traditional theories of management still relevant in today's changed workplace?

Via: Dragon Digital Rise of Social Media

The development of international competitiveness has started questioning the practice of traditional theories in modern management systems. With the growth of digitalisation, the entire approach to doing business is taking a large leap, especially in terms of gaining global accessibility. It is under this pressure that the implementation of traditional theories for management appears to be a matter of doubt. The fundamental approach of this essay is to argue that traditional management theories are still relevant in the business management domain. Amidst innumerable debates regarding the significance of traditional management theories in the modern management system, the purpose of this essay is to check the relevance of traditional management theories in the modern world. The essay will look into the role of digitalisation, the evolution of traditional theories for modern usage, and the exemplary status of Nigeria for following traditional approaches.

Outbound or Inbound Marketing

Via Wordstream

The trend of Outbound Marketing is the traditional way of “marketing,” whereby the particular company or brand adopts interruptive way of reaching out to the consumers. As defined by Wordstream,

“Outbound marketing refers to any kind of marketing where a company initiates the conversation and sends its message out to an audience.” (2018)

Thus, outbound marketing is known for its ‘act of pushing’ the particular product or brand to

Telsa Company & Innovation: Advent of Electric Car

Guest Author: Deba
Contact: Deba

Image via: ScienceofRevenue

When the entire world is discussing Climate Change and seeking means of mitigating the already done dame to our environment, only a few have done their part to make it a reality. Telsa Company is the success story of such efforts. A group of American scientists who firmly believes that avoiding fossil fuel is the best solution for our future, brought their belief and dream to reality by launching the Tesla Motors in 2003. Of course, no name can be better than the famous inventor Nikola Tesla whose vision of the future on electricity usage are still being explored and debated till date.

Differences between Internal and External Organisation Development Practitioner or Consultant

Via: Venturespring Consultants

According to Stolz (2014) the responsibilities for an organisation development (OD) practitioner is significant in terms of creating and further implementing growth related strategies to an organisation. Pandey (2018) on the other hand enhanced the responsibilities for an OD practitioner in terms of managing human resources of the organisations under every possible kind of diversity.

However, there are vast differences in the responsibilities of the external and internal OD practitioners.

External vs Internal OD Practitioners

How to Gain Followers and Sell Products on the Social Media

Guest Author: Sulaksha Gad
Contact info: Sulaksha82@gmail.com
Linkedin Profile: Sulaksha Gad

Image source: webstark

Currently, Social media marketing has become a crucial part for most businesses and companies.  They have to face several challenges to sell their product on social media platforms.  Getting more readers and followers are becoming the hardest task for them.

But the social media marketing strategy helps to make their businesses profitable.  Online stores are having 32% more sales because of their active social presence.  That means, if you make your social media marketing rightfully for your product, chances are high that your product’s sell will go on higher notches.

But unfortunately, most companies fail to grow their businesses online. Some companies don’t know about their audience’s whereabouts, or some don’t focus on content.  Even many businesses forget to have human interaction with their consumers.

Globalization to De-globalization in International Business: Impact of Brexit, Presidency of Donald Trump, Rise of European Populism

Image source: DEEP KAPURIA

The recent political upheavals, especially Brexit, the election of Donald Trump, and an increase of populism in Europe, are offering direct impacts on the future of firms’ globalization and the evolution of de-globalization as an upcoming era. According to Frieden, there is a predominant backlash noted on the part of globalization (2018). Referring to the political events of Brexit, the Presidency of Donald Trump, the rise of European populism, Frieden noted the increasing threats over the globalised mode of the economically integrated mode of international business. These are the instances that are marked in this essay for critical analysis of comprehending these elements in terms of creating hostility towards the prevalent integrated global economy and the scopes of international free trade ventures, in future.

Role of HRM in Retailing Sector: A Reflective Approach

Reading List:

Prithviraj Chauhan's Understanding Human Resource Cycle for Wal-Mart Kindle Edition. Amazon Asia-Pacific Holdings Private Limited
Sang Chul Choi, John Dawson, Roy Larke and Masao Mukoyama (Edts) The Internationalisation of Retailing in Asia. Routledge; 1 edition (14 August 2018)
John R. White and Kevin D. Gray (etds) Shopping Centers and Other Retail Properties: Investment, Development, Financing, and Management.  John Wiley & Sons 

The relevance of marketing in the retail sector is an integral part of economic development of any nation. The role of the retailers are significant bridging the gap between the manufacturer and the consumers. In this process there hurdles that the retailers face on a daily basis. Moreover, with the development of production related knowledge in the consumers and easy accessibility to market through online services are creating tremendous havoc to the sector of retailing. In the contemporary marketing scenario, the consumers are much aware about their choices and are specific about their expectations (Dey, et al 2012). As a result, the consumers are getting very conscious about the proportionate distribution of price in association with the quality and quantity of the goods that he needs.

This analytical approach looks into the process of understanding consumer behaviour in context of

Attract & Retain Agricultural Workforce: Annotated Bibliography

Image via Gvwire

Introduction

The selected subject for the study is ‘Attract & Retain Agricultural Workforce’.

For this Annotated Bibliography, two peer reviewed journal articles on retaining workforce in the sector of agriculture, in reference to New Zealand, have been selected. One more article is read in context of Thailand. The purpose is to comprehend all those aspects that can hold workforce for longer duration.

This objective gets followed by the reading of the article by OECD that deals with the features of attracting, refining and training agricultural workforce. However, it has been marked that the importance still must be on rural labour markets.

Proper Motivation of the Cabin Crew can enhance Customer Satisfaction: British Airways

British Cabin Crew

Top 5 Background Readings: 

Fish!: A Proven Way to Boost Morale and Improve Results by Stephen C. Lundin , John Christensen, Harry Paul, and Ken Blanchard

Delivering Happiness. by Tony Hsieh

Looking Beyond the Runway: Airlines Innovating with Best Practices while Facing Realities by Nawal K. Taneja

Soar: How the World's Best Airline Brands Delight Customers and Inspire Employees by Shashank Nigam

Introduction to Cabin Crew by Beverley Goodman 

1. Introduction  

According to Wenger, (2014) motivation of the staff member in any organisation is necessary for the delivery of higher level of performance. There is also is the need to generate the process of motivation with the aim of bringing right level of customer satisfaction in the competitive market.

1.1 Research Overview

Analytic Evaluation of Strategic Management at IKEA

Source: Hit

Top 5 Background Readings: 

Relationship Marketing - Case Study on IKEA by Solveig Matz, Viktoria Grah, Eileen Manz

IKEA. Strategic competences and capabilities by David Wagener

Strategic Sourcing and Category Management: Lessons Learned at IKEA by Magnus Carlsson

IKEA and the Psychology of Shopping by Sebastian Baumann

IKEA. Success and Problems of a Swedish Concept  by Manja Ledderhos

Introduction

The core purpose of this paper critically analyse the current strategic management approach of IKEA. In doing so, IKEA is scrutinised under various theoretical formulations of strategic management in order to gain better state of sustainability in the current complex and global competitiveness. IKEA’s ethical notions and CSR related practices are also discussed in order to gain pragmatic recommendations for the company.

Case Study: IKEA    

Learning Curve Theory in Pizza Store Layout Simulation

Pizza Store Layout

Top 5 Background Readings: 

Get Back Your Sanity - How to properly use the Customer Service system by Mark Obert  

Learning Curves: Theory, Models, and Applications by Mohamad Y. Jaber (edt.)

This is Service Design Thinking: Basics, Tools, Cases by Marc Stickdorn, Jakob Schneider 

Customers for Life: How to Turn That One-Time Buyer Into a Lifetime Customer by Carl Sewell, Paul B. Brown

Customer Service System: The Ultimate Step-By-Step Guide by Gerard Blokdyk 

Introduction

Actual application of learning curve theory is strictly related to the process of improving performance of a system by means of repetitive nature over a particular task, operated by an organization or an individual (Ritter & Schooler, 2002). There are three fundamental assumptions followed by the learning curve theory:

a)Total time for completing a task decreases with the increased repetition

b) Improvement percentage decreases with the increased volume of units

c)Improvement rate gets predictable after some time

Relevance of Innocent Smoothies

Top 5 Background Readings:

Marketing Management: First European Edition by Philip Kotler, Kevin Keller, Dr Mairead Brady, Malcolm Goodman, Mr Torben Hansen

A Book About Innocent: Our Story And Some Stuff Weve Learned by Dan Germain

Strategies for Cutting Company Costs: Leading CEOs on Establishing Spending Priorities, Ensuring Quality While Cutting Costs, and Positioning the Company for Recovery by Thomson Reuters

Porter's generic strategies by Gerardus Blokdyk

Cognitive Differentiation: A Structural Variable Underlying the Fishbein Attitude Model by Richard Miller Durand

THE PROJECT RATIONALE

1. The Relevance of Innocent Smoothies 

Top 10 developments of Rupee at the rate hike of US Fed

On Thursday, Sensex attained a rise of more than 150 points. Nifty reclaimed by 7800 mark as on track of higher range in Asian markets. INR went up to 66.62 per USD, against 66.73 of Wednesday.

The top 10 developments of Indian market under the influence of the US Fed rate hike are noted hereby.

Image Source: ZeeNews

1.  The base of 25-point rate hike of the US Fed helped the BSE Sensex as well as Nifty in attaining the hit last week, amidst the continuous 3-month lows. Rupee hit in above 2 years’ lows by crossing 67 INR per USD, since foreign investors gave up at large due to anticipation made over Fed rate hike.

Statistic Comparison: “Tea-First” Cup and “Milk-First” Cup

1. Introduction

This experiment is about sensory discrimination in tasting beverage. Here the selected beverage is Tea. It tries to find out whether just by tasting, can anyone distinguish between the two cups of tea made in different order that is “Tea-First” Cup and “Milk-First” Cup procedure.

2. Purpose of the Study

The purpose of the study is to check the sensory discrimination of tasting tea in Stephen. This study will clarify whether a person can distinguish between tea-first cups and milk -first cups.  The null hypothesis of the test is that a person can always distinguish between these different cups of tea. If Stephen can identify the differences then the decision related to null hypothesis will be considered as positive. Otherwise the alternate hypothesis that people cannot always find the difference will be established.  

Recommended Strategies for Internal Development

1. HE-Focused Growth Strategy

2. Strategy for Aligned Organizational Culture

3 Strategy for Workplace Welfare Recommended Strategy

In order to gain the highly educated staff, any selected organisation must follow 5 systematic steps these are noted as (Wheeler, 2005) :

Step 1: Plan for Talent:  

In this step any selected organisation must have an in-depth understanding about the competitive environment and the organisational goals of the association. any selected organisation must have staff who are well educated and are very much aware about the extensive use of their talents. any selected organisationmust consider this step as an evolving process that will run throughout the year.

Step 2: Brand Image

RISK MANAGEMENT IN HOUSING: A Review under RBA Plan of Work (PoW) 2013

Source: Architecture

The concern of Risk Management for any Organisation, especially from the sector of Construction is a matter that needs pre-planned assessments and well researched base. According to Banaitiene and Banaitis (2012) instances of economic and financial crises can led to adverse impact over the organisation while managing a Construction project. These researchers further added that the construction projects can remain relevantly unpredictable and thus management of risk in this domain is a task. There is the need to manage probabilities related to construction risks for the

From PESTEL model, write only about P and L, related to Toyota Motors in Australia.

PESTLE

The ‘P’ from PESTEL model, represents ‘Political’ aspects related to any business. It refers to the degree of intervention of the government into the economic growth of the specific business (Gätgens, 2011). In reference to Toyota Motors, Australia, the government of Australia is well concerned about its mode of taxation, implication of determined labour and environment-oriented laws and follows tariffs, trade restrictions and its participation in offering political stability. However, there are some controversial status noted in between the Australian Government and the company as the company reported its unaudited earnings for March 2013 as $149 million, in contrast to possible loss of $33 million in the year 2012. This is an after-tax profit and that makes the company liable to donate more to the nation, but much of its funds were spent over Japanese tsunami (Bloomsberg Businessweek, 2013).

GRAPHIC COMMUNICATION

ABSTRACT

The basic idea of this paper is to make an analytical survey over the impacts of Graphic Communication over the process of branding. As the purpose of graphic communication under the advertising domain is very strong, it definitely helps in gaining enough reputation for a particular company. This motive has been analysed and speculated on practical grounds here. The paper discusses over the overviews and the various point of view initiated by various experts.  The findings and the analyses also concentrates over Asian Labour structure in reference to the process of branding though graphic communication. The dissertation deals with various historical and modern aspects of Graphic Communication in establishing the brand identity of a service or product. The procedures that are been followed since primitive age and all those procedures that are regular to the contemporary market are a part of this research. The reactions and the strategies of Graphic Communication have changed vigorously as per the demand and the suggestions of the customers. These changes are marked and placed in this dissertation and there is an in-depth study regarding the same.

Market Entry Strategy of Carrefour in South Africa: SWOT and 7Ps Analysed

Source: AnfaShopping 

SWOT Analysis of Carrefour

The following categorical analysis under SWOT is apt for understanding Carrefour’s possibilities in the markets of South Africa in particular.

 S (Strength): Carrefour’s biggest strength to dwell in the South African market is its French Connection. Since South Africa was once a French colony, Carrefour can very well establish its sophisticated French influence over the South African population and marketing will be easier for the company.

The next very significant point is the partnership of CFAO with Carrefour. This will increase the business scopes for the company and will offer it an extensive strategic planning to enter and sustain in the market on prolonged basis (Fresh Plaza, 2013). 

 W (Weakness):  Carrefour has got just one weakness with its reputation. It is the increased