Friday, October 4, 2013

From PESTEL model, write only about P and L, related to Toyota Motors in Australia.

The ‘P’ from PESTEL model, represents ‘Political’ aspects related to any business. It refers to the degree of intervention of the government into the economic growth of the specific business (Gätgens, 2011). In reference to Toyota Motors, Australia, the government of Australia is well concerned about its mode of taxation, implication of determined labour and environment-oriented laws and follows tariffs, trade restrictions and its participation in offering political stability. However, there are some controversial status noted in between the Australian Government and the company as the company reported its unaudited earnings for March 2013 as $149 million, in contrast to possible loss of $33 million in the year 2012. This is an after-tax profit and that makes the company liable to donate more to the nation, but much of its funds were spent over Japanese tsunami (Bloomsberg Businessweek, 2013).

The ‘L’ from PESTEL model, represents ‘Legal’ aspect of any company. It refers to the legislative regulation of discrimination; followed by diversified laws for consumer, antitrust, employment and issues of health and safety (Gätgens, 2011). In case of Toyota Motors, Australia, the issue of cutting down of employees in the 2012 has been noted as absolutely illegal. The company led go off 350 workers from Altona plant on the 16th of April 2012. The reason as forwarded is the tepid mode of export sales caused by the strengthening of Australian dollar (Bloomsberg Businessweek, 2012). It created enough uproar in the nation and the company is getting infamous publicity against its illegal approach in creating joblessness and unlawful behaviour to the workers.

Sources
Bloomsberg Businessweek, Toyota Australia Reports Unaudited Earnings Results for the Year Ended March 2013. Company Overview of Toyota Motor Corporation Australia Limited. 12 June, 2013. http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapid=22511542 [retrieved on 5th of August 2013]
Bloomsberg Businessweek. Dismissed Australian Workers to Challenge Toyota Motor Corporation Australia Limited's Job Cuts. Company Overview of Toyota Motor Corporation Australia Limited. 17 April, 2012. http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapid=22511542 [retrieved on 5th of August 2013]

Gätgens, O., Siemens: Political, economical, socio-cultural, technological, environmental and legal analysis. Kindle Edition. GRIN Verlag GmbH; 1 edition. 2011

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