Friday, October 4, 2013

Rocking Australian Runway Shows at NYFW, Spring 2014


New York Fashion Week - Spring 2014 with collaborative support of ESTA added the extra edge of glamour to every inch of this lively and life spanning event. The ramp burns into fire as the Australian Designers proceed with their innovations in the New York Fashion Week Spring 2014. It was an exclusive Runway Show highlighting with an amalgamation of foot work, body twirls and sessions of dancing with lively display of attires. The exclusive success stories of Zimmermann and Dion Lee are all over the news. These designers invaded the lucrative and expensive US fashion market by keeping way many experienced players out of their way. Within the regulations of ESTA, Lee with Zimmermann offered four spectacular solo shows that attracted maximum buyers from US and Europe.

 Matured Collections 
Dion Lee from Australia actually created the upgrade version of maturity in their clothing line and impressed people who are seriously attached to their wardrobe. The lee specialized Matured collection defined contemporary society and the sense of maturity in human being. The collection is exclusively serious and at the same time instinctive. It depicted idealism and evolved with grace in a slower pace. The most interesting part of these matured collections is the contemporary thought attached to them. The boldness, the plain use of hard colors and above all, the capability to engage customers’ instinctive demands for comfort and grace make this collection most preferred selection for the US wardrobes.

Ready-to-Wear Collections
By keeping the thematic concern of rush office and hectic schedule the most popular fashionable approach is tagged under ready-to-wear collections at ESTA venue, Chelsea. This specialised collection by Zimmermann added the extra demand to the definition of comfort for the US people in general. With creativity as the core concern, Zimmermann offered pure and subtle collection of satin and wrinkle free fabrics for a day to day casual wear. This is his first approach in the New York FW and instantaneously the show of ‘ready-to-wear’ turns up as a grand success. With enormous success in the London Fashion Week, the success at NY made the designer more optimistic about his strategic global venture to reach more and more countries.

Experimenting Movie Themes
Experiments of Zimmermann still continues as he offers his foremost official shows by means of citing movie themes, such as ‘Badlands’ and ‘Picnic’ at the awesome ESTA collaborated Hanging Rock. This is a collection that is very much loosely designed as per the classic concept of good girl who falls in love with a bad boy. The theme progresses as the show proceeds and every new costume is designed to tell a story. Garments were dipped in ethereal ivory as well as foiled-gold colors so that spectators can identify the influential impacts of the characters and can understand the theme. The appeal to sparkling beauty of sex and trust are dwindled amidst pinafores and maxi dresses with exclusive laces.
With the contributions of these Australian designers, the ESTA ranged NYFW Spring 2014, attains newer horizons and holds over the US population with dignified and experimental contemporary fashion statements.

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